wE HELP ARTISTS STAND OUT
Growth STRATEGIES BUILT BY ARTISTS, FOR ARTISTS
Standout Agency was launched by two artists who are actively creating and touring at a professional level. We know it because we live it.
ABOUT US
WE DON’T JUST DO MUSIC, WE LIVE MUSIC
artist owned & operated
We aren’t just reselling hot tips that we picked up from a guru on YouTube; we are teaching you strategies that we’ve learned through years of trying and failing until we figured out how to succeed. We are artists at heart, and our understanding of what YOU are trying to do, and WHAT IT MEANS to you is paramount in our approach.
AFFORDABLE, REAL RESULTS
Our team has over 30 years of combined experience. We have toured across the US, Asia, the UK, and Europe; have played some of the biggest festivals in the world… but more importantly, we’ve also played house shows to 3 people. We understand that artists don’t have a lot of money, so we’ve designed our services to deliver real, impactful results at an affordable rate.
not about the fluff
Our main focus is growing a strong foundation to a long-term fanbase. We skip the vanity metrics, and focus on building a real, engaged fan base that streams your songs, buys tickets to your shows, pre-orders your merch, and supports your musical endeavors for years to come.
services
FOCUSED GROWTH WHERE IT COUNTS
SPOTIFY & SOCIAL GROWTH
Targeted ad campaigns and platform strategy designed to boost streams, drive followers, and increase listeners.
It’s more than just Spotify! Though most artists prefer Spotify growth as the goal, we can focus on any streaming platform. And, because we run these campaigns on the Meta Ads Platform, you’ll also see increased followers, likes, and engagement on FB & IG.
It’s more than just ads! Though the main focus is ads, we also give coaching on profile optimization across streaming & social platforms, and guidance on best practices for content creation so new fans have more content to dive into after ads do their job!
Easy Onboarding - Don’t worry about setting up your pixel, ads account, or anything technical. We got it!
Asset Creation - We create the ads for you! AND you can use what we create as organic content to post on your socials.
Transparent Reports - We send full video walkthroughs of your campaign every two weeks, so you know exactly how your investment is leading to results.
YOUTUBE GROWTH
Optimization, content strategy, and promotion to turn viewers into channel subscribers and dedicated fans.
It’s more than just ads! Though the main focus is ads, we also give coaching on channel optimizations, and guidance on best practices for video creation so new fans have more content to dive into after ads do their job!
It’s more than just views! Some people just want views. We can do that (for super cheap, btw). Others want real engagement: likes, comments, subscribers. We can do that, too!
No Onboarding Needed - We run all of the ads from our Google Ads dashboard; you don’t need to do anything!
Asset Creation - We create the ads for you!
Transparent Reports - We send full video walkthroughs of your campaign every two weeks, so you know exactly how your investment is leading to results.
TOUR MARKETING
Localized ad campaigns and grassroots strategies to drive ticket sales and make sure your shows aren't just empty rooms.
It’s more than just ads! We give guidance to make sure your tour dates are properly visible everywhere a fan might look. We also tell you the best kinds of content to make specifically for tour ads, and how to maximize their impact on actual show day.
It’s more than just tour! Though the main goal is increase ticket sales, we also collect emails (depending on campaign type), which can lead to long-term sales and engagement with new fans!
Ads everywhere! We run tour ads across Meta and Google ads platforms to make sure we’re hitting all of your fans.
Easy Onboarding - Don’t worry about setting anything up! We have it taken care of.
Transparent Reports - We send full video walkthroughs of your campaign every two weeks, so you know exactly how your investment is leading to results.
WE NEVER USE ANY FORM OF ARTIFICIAL STREAMING OR BOTS TO INFLUENCE OUR CAMPAIGNS.
PRICING
CLEAR PRICING, NO SURPRISES
the standout promise
We will never sell you on services that you don’t need.
If there is no forward movement after a campaign, we’ll refund your money.
Our pricing is designed with artists in mind.
Sometimes as an artist it seems like everyone but the musician is getting paid.
You have to pay for your gear, the producer, songwriter, engineers, designer, videographer, etc. etc. etc. etc.
Again, WE ARE ARTISTS… so, hey, we get it.
We’ve designed our pricing to support your growth, and we make these promises so you know this investment has a return.
your promise (AND INVESTMENT)
The minimum investment for a single campaign with us is $300/mo. That breaks down into…
$150/mo agency fee to us for our time
$150/mo (minimum) ad spend
If you decide to work with us, YOU HAVE TO STICK WITH IT! That’s the promise you have to make, not to us but to yourself.
Marketing is a long-term strategy, and does not lead to success overnight. (Newsflash, very few things lead to overnight success).
If you invest in this for a month or two and then quit, all you’ll have succeeded at is wasting your money and everyone’s time. Don’t do that!
FAQ
answers to your questions
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The $150/mo agency fee covers one service. Each additional service is another $50/mo. So, for all three services the agency fee would be $250/mo.
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There is no maximum limit, though we prefer to start at a healthy budget and scale up once results are where we like them to be.
THERE IS A MINIMUM! You need at least $150/mo per service. If you’re running all three services, that’s $450/mo in ad spend.
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Our invoices can be paid via PayPal, or credit card / bank card through Stripe.
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You do, but we will include ad spend on our invoices.
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We run all ads through our agency ad accounts on Meta and Google. You will not have access to edit or change anything on the campaigns. We will show you how things are set up in our video reports.
Since we run the ads on our accounts, Meta & Google charge us for the ad spend, which is why we include ad spend on our invoices.
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Not for you! PayPal and Stripe charge us processing fees, but we take those out of our agency fee to make sure your ad spend remains intact.
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Spotify Growth is a minimum of three months.
YouTube Growth depends on your overall objective. If you’re just wanting a boost on views, it can be a one-time process. If you’re wanting consistent month-to-month growth, it’s also three months.
Tour Marketing depends on the length and complexity of the tour.
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No song is ever old to a new listener.
It’s never too late to market your music.
If you have a new release upcoming, we actually prefer to get started a month or two ahead of time on whatever is already out so that we can build things up for the new release.
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At this time, the three services listed on this website are all we offer.
However, Standout Agency is proud to be partnered with FOUR PILLAR MUSIC GROUP, an imprint of THEORIA RECORDS that offers high-level distribution and artist development.